"My traffic has increased substantially, which also increased our sales. Also the SEO work has generated a lot of Business enquiries. With the professional approach, quick response and commitment, Mosaic has gained our trust and I would personally like to thank and recommend Mosaic for their Web Marketing Solutions."
www.kelleeflowers.com.au

Client

Kellee Flowers is one of the leading online florists in Melbourne Australia . They offer flowers for all kinds of occasions like wedding, Funeral or for showing Sympathy, Corporate purposes etc. They can provide different kinds of Bouquets and Arrangements as per the customers’ requirements. They have special arrangements for wedding ceremonies, corporate functions and other special occasions. They also offer free city deliveries and free gifts which include chocolates, soft toys, beverages etc. with special orders.

Challenge

Kellee Flowers was loosing potential customers from its online business due to poor organic listing on major search engines. It was not ranking well on generic search terms and was loosing valuable customers on branding and sales. It wanted to tap customers in and across their geographic region and wanted to increase traffic for its online business in Australia.

Results

When they gave us the job to do the Search engine Optimization for their website http://www.kelleeflowers.com.au, the first task at hand with our expert SEO team was to conduct research about their services and offerings. We proceeded with the web site analysis and competitor analysis to identify keywords and prepared the SEM plan for the website. Then their website was optimized for better user friendly interface and navigation. For all SEO activity we used our LSI based proprietary Dartboard Optimization Matrix algorithm to improve the overall theme of the website.

We enriched the organic listing of the website by performing quality manual Directory submission in major directories, search engines, product or service directories. Besides this, many press releases and product directory submissions were published for Kellee Flowers in major PR directory directories and local websites. With the help of our SEO efforts, the site is now ranking smartly in top 10 for almost all main keywords.

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